Virtual event platform 2025: how to choose
Organizing a virtual event in 2025 is all very well, but finding THE right virtual event platform to suit your needs? That's another story.
Between features, prices, and the differences between hybrid, virtual and in-person formats, it's hard to find your way around.
In this guide, I simplify your choice with a clear comparison, concrete advantages and examples of use for successful interactive events.
What is a virtual event platform in 2025?
In 2025, a virtual event platform is specialized software for organizing, managing and broadcasting events online. Discover the basics of digital and hybrid events that have transformed the event industry.
These platforms centralize event management, from registration to post-event analysis, with tools for engagement and personalization.
Key features include hybrid event organization, customizable ticketing and audience management. Imagina, for example, offers an interactive event hub with real-time Q&A and polling tools. These platforms also enable online networking and detailed reporting to measure the impact of events.
- Savings on travel, accommodation and physical logistics costs
- Greater accessibility for geographically remote audiences or those with reduced mobility
- Fast, flexible set-up with no room or equipment constraints
- Better traceability of interactions and real-time analytics to measure engagement
A virtual event takes place entirely online, while a hybrid event combines physical presence and virtual participation. The choice depends on budget, target audience and objectives. Hybrid events offer greater flexibility, but require more complex organization.
Virtual reality transforms attendees' experience with interactive 3D environments. Siecle Digital mentions the Multiverse platform, which hosted a virtual edition of Burning Man in 2020. Platforms are also integrating AI to personalize the experience.
Innovations such as customizable avatars enable total immersion at online conferences and trade shows.
Invent App: the made-to-measure event platform
Invent App offers a modular virtual event platform with over 80 functions. Developed in France, it is aimed at companies, agencies and institutions. Modules include a dynamic agenda, QR code check-in, networking tools and a news feed.
The solution supports virtual, hybrid and physical events, with streaming, videoconferencing and media integration options.
Interactivity features include quizzes, questions to speakers, real-time voting and word clouds. Gamification relies on QR code hunts, points and rankings. Learn how to integrate interactive tools like those from Invent App to boost engagement. These tools stimulate active participation and gather live feedback.
Customization of the application follows the visual identity of the event (colors, logos, images). AI recommends content according to participants' profiles.
Real-time discussion groups and announcements facilitate networking. Dashboards assess the impact of each event, with metrics on engagement and feedback.
Cvent: the complete solution for all types of events
Cvent offers a unified virtual event platform for managing hybrid, virtual and in-person events. Its tools cover customizable ticketing, registration management and real-time reporting.
In 2025, Cvent remains a major player, competing with Eventtia and Eventbrite, with over 100 customizable reports to measure the impact of events.
To promote an event, Cvent offers configurable registration pages and automated marketing. Targeted e-mails boost reach, with over 315 million registrations processed. The platform also integrates mobile applications for real-time information, facilitating engagement before, during and after the event.
Budgeting tools simplify expense management, with meeting request forms and approval workflows. Cvent references over 300,000 venues and suppliers to optimize costs. The solution automates logistics processes, collecting exhibitor information and personalizing registration experiences.
After the event, Cvent provides precise analyses: click tracking, participation times and rankings by level of engagement. This data, which can be exported in CSV/XLS format, can be used toassess return on investment.
Tools such as live polling and virtual networking help to strategically measure participant involvement.
Vfairs: the adaptable platform for all event formats
vFairs is a virtual event platform that manages virtual, hybrid and in-person events. I often use it to organize conferences, trade shows and corporate events.
The solution can be used to create customized mobile applications with agenda, exhibitor information and networking tools.
Registration tools simplify ticketing with customizable forms and landing pages. I easily configure ticket types, discounts and promotional codes.
Printed badges with names and logos make on-site check-in easy. Avoid technical errors with digital badging tools.
vFairs adapts to hybrid formats with live streaming of sessions and virtual networking. The mobile application facilitates registration via QR codes and badge personalization. Matchmaking tools connect participants according to their interests, whether online or on-site.
Engagement features include social walls, real-time polls and networking games. I note the ability to create QR code hunts and leaderboards to motivate participants.
Post-event analysis shows the involvement of different participant profiles.
SpotMe: packs for every event need
SpotMe offers virtual event packages that can be adjusted to suit your needs. There are three main packages: Starter, Pro and Enterprise. Each pack includes management tools, personalization modules and commitment tracking.
These solutions are suitable for simple webinars or large hybrid conferences with advanced video production.
24/7 support responds in less than 30 seconds with a dedicated team. CRM integrations and tools make management easy. Partnerships with creatives and technicians enhance immersive event production.
- Complementary services: creation of 3D experiences, management of virtual stands
- Multi-camera streaming and professional capture options
- Event strategy consulting to maximize impact
Customers like London's National Theatre exploit SpotMe for innovative projects. A global bank has seen an 80% engagement rate thanks to the hybrid version.
These cases demonstrate ouradaptability to a wide range of needs, whether for conferences, trade fairs or training courses.
Angage: the 100% customizable all-in-one platform
Angage is a virtual event platform offering 80+ functionalities in a single solution. Used by over 2,000 companies, it enables the creation of customized mobile applications, event websites and management tools.
With a rating of 4.8/5 out of 1000 reviews, it stands out for its flexibility and ease of use for virtual, hybrid or in-person events. Discover creative ideas to boost engagement.
The 80+ features include QR code scanning, matchmaking, instant messaging and live polls. Modules like calendar management, VOD videos and push notifications boost engagement.
Compared to its competitors, Angage stands out for its RGPD compliance, European hosting and API integrations. It is equally suited to webinars and internal company conventions.
For corporate events, Angage lets you customize the application with your corporate colors, create detailed agendas and integrate gamification tools. The experience is tailored to business challenges thanks to targeted sessions and asynchronous functionalities. For example, Vinci Energies has optimized its business meetings with dedicated applications, while Sundia has simplified its evening party bookings via a specific tool.
Business applications are created using tools such as Framer or Zapier, with tailor-made interfaces. For registration sites, Angage offers customizable forms, conditional fields and real-time registration management.
Concrete examples include AstraZeneca for medical vote collection or Vinci Energies for optimized B2B events. All adapted tothe visual identity and objectives of each organization.
AssoConnect: the dedicated solution for associations
AssoConnect is an all-in-one software package designed for associations, launched in 2014. I use it to manage memberships, events, donations and accounting. With 30,000 customers, it adapts to the needs of both small and large structures. Explore online digital event formats for associations via this intuitive platform.
Payments are collected online, by cheque or bank transfer. Free ticketing generates personalized e-tickets, with options for recurring donations or instalments. Integrated forms simplify registration and automated e-mailing for virtual or in-person events.
Customer support responds via a help center or direct contact. Tutorials and training courses help users with day-to-day management. The team also offers personalized demonstrations to master the tools, whether for a hybrid event or an online donation drive.
Associations organize sporting, cultural or charitable events with AssoConnect. Case studies show that the accessibility of these tools has boosted the rate of engagement.
Federations such as the French Triathlon Federation use this solution to simplify the management of virtual or face-to-face events.
Eventbrite
Eventbrite is a virtual event platform that combines organization tools, ticketing and promotion. I like its simplicity for creating hybrid or online events, with accessible customization options.
The solution manages both webinars and large public events, with marketing and analysis functions.
Eventbrite ticketing simplifies registration management with customizable forms and landing pages. I can configure ticket types, discounts and attendee tracking with ease. Reporting tools show engagement rates and sources of registrations, useful for optimizing communication.
Eventbrite lets you customize event pages with logos and colors. Integration with Google Analytics, Mailchimp or Zapier facilitates marketing and management.
Streaming tools adapt to video formats, with the option of recording and broadcasting on social networks.
Cultural and charity events use Eventbrite for its simplicity. For example, one festival saw a 90% fill rate thanks to the promotional tools.
Some associations also use free ticketing for solidarity initiatives, tracking donations and managing volunteers.
Choosing a virtual event platform in 2025 means opting for intuitive tools, an immersive experience and simplified participant management.
Explore solutions tailored to your needs (Vfairs, Cvent, SpotMe...) to maximize engagement without complexity.
The future of events is being played out online right now: take action to stay in the race.
